Enter domain


← Click to update

borderline-uk.org

Website review borderline-uk.org

 Generated on August 12 2019 23:29 PM

Old statistics? UPDATE !


The score is 48/100

SEO Content

Title

Borderline : Supporting Homeless Scots in London



Length : 48

Perfect, your title contains between 10 and 70 characters.
Description

Charity supporting Homeless Scots in London



Length : 43

Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords



Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.
Headings
H1 H2 H3 H4 H5 H6
1 1 3 8 0 0
  • [H1] Borderline
  • [H2] Supporting Homeless Scots in London
  • [H3] What We Do
  • [H3] Latest News
  • [H3] How You Can Help
  • [H4] Our Projects
  • [H4] Clients
  • [H4] Agencies
  • [H4] HELP: The Big Give Campaign
  • [H4] Tom’s Story
  • [H4] Donate
  • [H4] Volunteer
  • [H4] Fundraise for Borderline
Images We found 0 images on this web page.

Good, most or all of your images have alt attributes
Text/HTML Ratio Ratio : 12%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash Perfect, no Flash content has been detected on this page.
Iframe Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite Good. Your links looks friendly!
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 21 links including 3 link(s) to files



Anchor Type Juice
Borderline Internal Passing Juice
News Internal Passing Juice
Contact Internal Passing Juice
Twitter External Passing Juice
Facebook External Passing Juice
Instagram External Passing Juice
Who We Are Internal Passing Juice
How We Help Internal Passing Juice
Help Us Internal Passing Juice
Video & Audio Internal Passing Juice
Our Projects Internal Passing Juice
HELP: The Big Give Campaign Internal Passing Juice
Tom’s Story Internal Passing Juice
Donate Internal Passing Juice
Volunteer Internal Passing Juice
Fundraise for Borderline Internal Passing Juice
click here. Internal Passing Juice
Fundraising Regulator External Passing Juice
Fundraising Promise here Internal Passing Juice
Privacy Policy here Internal Passing Juice
complaints procedure here Internal Passing Juice

SEO Keywords

Keywords Cloud tom christmas campaign big never death registered opportunity borderline news
Keywords Consistency
Keyword Content Title Keywords Description Headings
borderline 8
registered 4
news 3
tom 3
campaign 2

Usability

Url Domain : borderline-uk.org
Length : 17
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.
Dublin Core This page does not take advantage of Dublin Core.

Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 6
Warnings : 10
Email Privacy Great no email address has been found in plain text!
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Perfect. No inline css has been found in HTML tags!
Great, your website has few CSS files.
Perfect, your website has few JavaScript files.
Too bad, your website does not take advantage of gzip.

Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap Missing

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt http://borderline-uk.org/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights


54 / 100    Speed
  Should Fix:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://borderline-uk.org/
  • https://borderline-uk.org/
  • https://www.borderline-uk.org/
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 3 blocking script resources and 6 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://use.typekit.net/zry0cfk.js
  • https://www.borderline-uk.org/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
  • https://www.borderline-uk.org/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1

Optimize CSS Delivery of the following:

  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/style.css
  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/borderline16.css
  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/bootstrap.min.css
  • https://www.borderline-uk.org/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
  • https://www.borderline-uk.org/wp-content/plugins/contact-form-7/includes/css/contact-form-7.min.css?ver=5.1.4
  • https://www.borderline-uk.org/wp-content/plugins/wp-pagenavi/wp-pagenavi.min.css?ver=2.70
Show how to fix
  Consider Fixing:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://www.google.com/recaptcha/api.js?render=6LdK1J0UAAAAANTc1ByKONsMzaTvDNldChzDifnK&ver=3.0 (5 minutes)
  • https://www.google.com/recaptcha/api2/webworker.js?hl=en&v=v1563777128698 (5 minutes)
  • https://use.typekit.net/zry0cfk.js (10 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Reduce server response time
In our test, your server responded in 0.53 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Show how to fix
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 922B (16% reduction).

  • Minifying https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/borderline16.css could save 717B (13% reduction) after compression.
  • Minifying https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/style.css could save 205B (80% reduction) after compression.
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1.4KiB (24% reduction).

  • Minifying https://player.vimeo.com/video/196558106?byline=0&portrait=0&color=1854a1 could save 1.4KiB (24% reduction) after compression.
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 653B (17% reduction).

  • Minifying https://www.borderline-uk.org/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=5.1.4 could save 653B (17% reduction) after compression.
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 32KiB (85% reduction).

  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/twitter.png could save 14.5KiB (97% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/facebook.png could save 14.5KiB (98% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/borderline-logo.png could save 1.2KiB (32% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/diagonaldivide.png could save 877B (83% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/donate-button.png could save 788B (33% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/instagram.png could save 166B (25% reduction).
Show how to fix
  2 Passed Rules
Show details
Enable compression

You have compression enabled. Learn more about enabling compression.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.


68 / 100    User Experience
  Should Fix:
Configure the viewport
Your page does not have a viewport specified. This causes mobile devices to render your page as it would appear on a desktop browser, scaling it down to fit on a mobile screen. Configure a viewport to allow your page to render properly on all devices.

Configure a viewport for this page.

Show how to fix
Use legible font sizes
The following text on your page renders in a way that may be difficult for some of your visitors to read. Use legible font sizes to provide a better user experience.

The following text fragments have a small font size. Increase the font size to make them more legible.

  • Contact and 1 others render only 5 pixels tall (13 CSS pixels) final.
  • WE NEED YOUR SUPPORT renders only 7 pixels tall (18 CSS pixels) final.
  • DONATE renders only 8 pixels tall (20 CSS pixels) final.
  • SUPPORTING HOM…COTS IN LONDON renders only 8 pixels tall (20 CSS pixels) final.
  • VIDEO & AUDIO and 3 others render only 8 pixels tall (20 CSS pixels) final.
  • 04:46 renders only 4 pixels tall (11 CSS pixels) final.
  • We offer a ran…orker service. and 3 others render only 6 pixels tall (16 CSS pixels) final.
  • Fundraise for Borderline and 5 others render only 7 pixels tall (18 CSS pixels) final.
  • Make a contrib…thly donation. and 5 others render only 6 pixels tall (16 CSS pixels) final.
  • latest news renders only 6 pixels tall (16 CSS pixels) final.
  • HELP: The Big Give Campaign and 1 others render only 7 pixels tall (18 CSS pixels) final.
  • The Big Give’s…ity for us […] and 1 others render only 6 pixels tall (16 CSS pixels) final.
  • IF YOU ARE HOM…LIKE OUR HELP and 1 others render only 8 pixels tall (20 CSS pixels) final.
  • CLICK HERE. renders only 8 pixels tall (20 CSS pixels) final.
  • Borderline wil…tered with the and 5 others render only 5 pixels tall (13 CSS pixels).
  • complaints procedure here and 3 others render only 5 pixels tall (13 CSS pixels).
  • Privacy and 1 others render only 3 pixels tall (8 CSS pixels) final.
  • - renders only 3 pixels tall (8 CSS pixels) final.
  • protected by renders only 5 pixels tall (13 CSS pixels).
  • reCAPTCHA renders only 5 pixels tall (13 CSS pixels).
  • Privacy and 1 others render only 4 pixels tall (10 CSS pixels).
  • - renders only 3 pixels tall (8 CSS pixels).
Show how to fix
  Consider Fixing:
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <a href="https://www.bo…e-uk.org/news/">News</a> is close to 1 other tap targets final.
  • The tap target <a href="https://twitte…m/UkBorderline">Twitter</a> is close to 2 other tap targets final.
  • The tap target <a href="https://www.fa…m/UKBorderline">Facebook</a> is close to 2 other tap targets final.
  • The tap target <a href="https://www.in…uk_borderline/">Instagram</a> is close to 2 other tap targets final.
  • The tap target <div class="vp-controls">LIVE 0 00:000…Vimeo</div> and 1 others are close to other tap targets final.
  • The tap target <div class="vp-controls">LIVE 0 00:000…Vimeo</div> is close to 1 other tap targets final.
  • The tap target <div class="vp-controls">LIVE 0 00:000…Vimeo</div> is close to 2 other tap targets final.
  • The tap target <button type="button" class="vp-prefs js-prefs"></button> is close to 1 other tap targets final.
  • The tap target <button type="button" class="fullscreen"></button> is close to 2 other tap targets final.
  • The tap target <button type="button" class="like-button rounded-box"></button> and 2 others are close to other tap targets final.
  • The tap target <a href="https://www.fu…gulator.org.uk">Fundraising Regulator</a> and 1 others are close to other tap targets.
  • The tap target <a href="https://www.go…icies/privacy/">Privacy</a> and 1 others are close to other tap targets final.
  • The tap target <a href="https://www.go…icies/privacy/">Privacy</a> and 1 others are close to other tap targets.
Show how to fix
  2 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Size content to viewport

The contents of your page fit within the viewport. Learn more about sizing content to the viewport.


77 / 100    Speed
  Should Fix:
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 3 blocking script resources and 6 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://use.typekit.net/zry0cfk.js
  • https://www.borderline-uk.org/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
  • https://www.borderline-uk.org/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1

Optimize CSS Delivery of the following:

  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/style.css
  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/borderline16.css
  • https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/bootstrap.min.css
  • https://www.borderline-uk.org/wp-includes/css/dist/block-library/style.min.css?ver=5.2.2
  • https://www.borderline-uk.org/wp-content/plugins/contact-form-7/includes/css/contact-form-7.min.css?ver=5.1.4
  • https://www.borderline-uk.org/wp-content/plugins/wp-pagenavi/wp-pagenavi.min.css?ver=2.70
Show how to fix
  Consider Fixing:
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

  • http://borderline-uk.org/
  • https://borderline-uk.org/
  • https://www.borderline-uk.org/
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://www.google.com/recaptcha/api.js?render=6LdK1J0UAAAAANTc1ByKONsMzaTvDNldChzDifnK&ver=3.0 (5 minutes)
  • https://www.google.com/recaptcha/api2/webworker.js?hl=en&v=v1563777128698 (5 minutes)
  • https://use.typekit.net/zry0cfk.js (10 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Reduce server response time
In our test, your server responded in 0.44 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Show how to fix
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 922B (16% reduction).

  • Minifying https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/css/borderline16.css could save 717B (13% reduction) after compression.
  • Minifying https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/style.css could save 205B (80% reduction) after compression.
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 1.4KiB (24% reduction).

  • Minifying https://player.vimeo.com/video/196558106?byline=0&portrait=0&color=1854a1 could save 1.4KiB (24% reduction) after compression.
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 653B (17% reduction).

  • Minifying https://www.borderline-uk.org/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=5.1.4 could save 653B (17% reduction) after compression.
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 32KiB (85% reduction).

  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/twitter.png could save 14.5KiB (97% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/facebook.png could save 14.5KiB (98% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/borderline-logo.png could save 1.2KiB (32% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/diagonaldivide.png could save 877B (83% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/donate-button.png could save 788B (33% reduction).
  • Compressing https://www.borderline-uk.org/wp-content/themes/borderline-theme-v2/images/instagram.png could save 166B (25% reduction).
Show how to fix
  2 Passed Rules
Show details
Enable compression

You have compression enabled. Learn more about enabling compression.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.



* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.